Thursday, 13 October 2011

Planning-online "music video" survey

I went online to www.surveymonkey.com where i made a survey for our research for our music video. It is aimed at the "teenage" demographic so that we can understand what our target audience is looking for.


I then created a link to put on facebook where our target demographic could go online and take our survey. Facebook is ideal because most the country's youth is online and it is where they can have easy access.



Sense we have already decided on the artist and song we are doing, we needed to find out whether our song would suit the audience, and not only finding out if our demographic would related to our project, but to find out what our target audience like to see. After analysing our results from the the survey it  strengthens the idea that our artist is very popular, and the genre he represents is  widely accessed by our target audience. Also we now have hard evidence, showing that using a storyline, will not only make the video have a much better feel, but will add to the audiences interest. Finally we now know what we have to include to keep the video up to date and as current as it can be.


Charlie Quirke
   

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